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Carita Linda
is the rebirth of Bomba:

rhythm, tradition,
and movement.

Rauw turns neo-bomba into a bridge between the past and the present, keeping the spirit of our Afro-Caribbean culture alive through the beat of the drums. In Carita Linda, Rauw Alejandro blends these elements to pay tribute to Afro-Caribbean rhythms and the richness of his cultural identity. Bomba, a genre born from pain and resistance, continues to leave its mark on the musical evolution of our island.

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Puerto
Rican
Heritage

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Puerto Rican Heritage
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Carita Linda
Carita Linda

Neo
bomba

New generations have reignited Puerto Rican pride and patriotism, this genre is born. One inspired by Afro-Caribbean culture, deep-rooted family values, and native movements like the Paso Fino.

This musical fusion modernizes traditions without losing their essence. In Carita Linda, Rauw Alejandro pays tribute to his ancestors, their dances, and their colors. Bomba, a genre that influenced the rhythms and sounds of reggaeton, shows how Puerto Rican culture continues to evolve while staying true to its heritage and the struggles that shaped its identity.

Afro Caribbean Culture